Stop Being the
Bottleneck in Your
Own Business
I help professionals and small business owners automate their repetitive decisions — so they can focus on strategy, relationships, and work only they can do.
Trusted by businesses across industries
The real problem
You built the business.
Now it runs you.
Without systems
- Every decision funnels through you
- Leads fall through the cracks daily
- You're duct-taping tools that don't talk
- Scaling means hiring, not automating
- Revenue plateaus while hours don't
With the right systems
- Decisions are automated, you set the strategy
- Every lead is captured, nurtured, and followed up
- Your tools work together seamlessly
- You scale with systems, not headcount
- Revenue grows while your workload shrinks
About me
I build the systems
so you don't have to.
I'm Will Castillo — a systems architect who helps business owners escape the day-to-day grind by building automation that actually works. CRM pipelines, AI agents, workflow orchestration, email sequences — the infrastructure that lets you focus on strategy instead of tasks.
I've built systems for real estate investors, medical practices, finance brokerages, and education companies. Every business is different, but the bottleneck is always the same: too many manual decisions, not enough systems.
My approach is simple — understand your business first, then build the machine that runs it. No templates. No cookie-cutter setups. Custom systems designed around how your business actually operates.
7+
Businesses automated
100+
Workflows built
50+
Email sequences
What I do
Build the machine.
Then let it run.
From CRM automation to AI integration, I build the systems that let you step back from the day-to-day and focus on growth.
CRM & Automation
Full GoHighLevel setup — pipelines, workflows, email sequences, and integrations that run your business on autopilot.
AI Integration
Custom AI agents, chatbots, and intelligent workflows that handle the repetitive decisions you shouldn't be making.
Systems Architecture
Connect your tools into a unified system. n8n orchestration, API integrations, and data flows that actually work together.
Strategic Consulting
Business foundations, scaling strategy, and operational clarity. Figure out what to build before building it.
Results
Real businesses.
Real systems built.
Dustin Geroski
CoLiving Investment · Multi-state
Reusable capital raise system for multiple projects
7 sequences, 82 videos analyzed, 29-slide deck
Jim Vani
Real Estate Construction · Chicago, IL
From scattered content to unified brand
16K+ words analyzed, full brand system
Obagi Medical
Medical Skincare · Long Beach, CA
Lead-to-client system with automated onboarding
Full intake automation + interview system
Michael Mnatsakanian
RE Education & Coaching · Multi-state
Automated webinar and challenge launches
21 emails + 7 challenge sequences
Liuver Sanudo
Real Estate Wholesaling · Houston, TX
Systematizing deal flow and capital raising
8 pipelines, full tag system
James Parshay
Business Financing · Manchester, NH
White-label affiliate system with automated nurture
5 email flows + holiday touchpoints
Daniel Hassibi
Real Estate Investing · Canada
Complete CRM automation in weeks, not months
3 funnels, 24 emails, 6 workflows, 3 pipelines
Testimonials
What they say.
- DH
Daniel Hassibi
Real Estate Investor
“Will didn't just set up our CRM — he built an entire system that runs our business. Leads come in, get nurtured, and convert without us touching anything.”
Michael Mnatsakanian
CoLiving Investor & Coach
“The automation setup saved us countless hours per week. Our follow-up is consistent now and nothing falls through the cracks.”
Jim Vani
Construction Advisory
“We went from scattered tools and manual processes to a unified system. Will understood our business model and built around it.”
- DH
Daniel Hassibi
Real Estate Investor
“Will didn't just set up our CRM — he built an entire system that runs our business. Leads come in, get nurtured, and convert without us touching anything.”
Michael Mnatsakanian
CoLiving Investor & Coach
“The automation setup saved us countless hours per week. Our follow-up is consistent now and nothing falls through the cracks.”
Jim Vani
Construction Advisory
“We went from scattered tools and manual processes to a unified system. Will understood our business model and built around it.”
Ready?
Let's build the systems
your business deserves.
Book a free strategy call. We'll map out your bottlenecks, identify what to automate first, and create a roadmap to get you there.
Free · 30 minutes · No obligations